“Eat Seafood Twice a Week for Heart Health”

February 26, 2014

Eat fish to avoid heart attack US women urged
 FishUpdate,  26 February, 2014

The United States is promoting the health benefits of seafood consumption among the country's female population  in a major campaign to reduce heart disease. The American Seafood Nutrition Partnership is collaborating with the National Institutes of Health (NIH) programmeThe Heart Truth and Sister to Sister: The Women’s Heart Health Foundation on a public service message that launched nationally this month.

The Seafood Nutrition Partnership says its  mission is to inspire a healthier America through partnerships that raise awareness about the essential nutritional benefits of eating seafood.

The message going out is  titled “Eat Seafood Twice a Week for Heart Health,” is timed to coincide with American Heart Month in February, and in particular National Wear Red Day , when people across the United States wear red to call attention to women’s heart health.

The same seafood message also applies to men, but women are specifically being targeted because they wrongly believe that heart disease is largely a male issue.

 Linda Cornish, the executive director of the nonprofit organisation Seafood Nutrition Partnership (SNP) said: . “With statistics showing that heart disease is the Number One killer of women, and with multiple scientific studies concluding that eating at least two servings per week of a variety of seafood is associated with fewer deaths from heart disease, we believe this message is very timely.”  She  added: “Together with our heart-health partners we’re looking to raise awareness in local markets about heart disease and help lead women on the path to prevention.”

The full-page message  is appearing  in health magazines and in ten 10 newspapers representing major metropolitan  areas with populations at high risk for heart disease: